Privacy Policy

Pipeline Factory ("Pipeline Factory," "we," "us," or "our") operates the website pipelinefactory.co and provides go-to-market (GTM) engineering services to businesses. This Privacy Policy explains what personal information we collect through our website, how we use and share it, and the choices and rights you have. We are based in Ontario, Canada, and handle personal information in accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA). Where applicable, we also honour rights available to visitors under the EU/UK General Data Protection Regulation (GDPR) and the California Consumer Privacy Act, as amended (CCPA/CPRA).

This policy covers our website and marketing activities. It does not govern personal information we process on behalf of our clients as a service provider under a separate agreement; in those cases, the client is the party responsible for that information.

1. Information We Collect

Information you provide to us

• Contact and enquiry details. When you submit our contact form (powered by Tally) or email us, we collect your name, email address, company name, and any details you include in your message.
• Booking details. When you book a call through our scheduling link (powered by Calendly), we collect your name, email address, and any information you provide when scheduling.
• Chat messages. If you use the chat widget on our site, we collect the messages and contact details you choose to share.

Information we collect automatically

• Usage and device data. When you visit our site we automatically collect information such as your IP address, browser type, device information, pages viewed, referring URLs, and interactions with the page.
• Cookies and similar technologies. We and our analytics providers use cookies and similar technologies to run the site, remember preferences, and understand how the site is used. See "Cookies and Analytics" below.
• Product analytics and session activity. Our analytics tools (Google Tag Manager and PostHog) may record pageviews, clicks, and, where enabled, anonymised session activity to help us improve the site.

2. How We Use Your Information

We use the personal information we collect to:

• Respond to your enquiries, schedule calls, and communicate with you;
• Provide, operate, maintain, and secure our website;
• Understand and analyse how visitors use the site so we can improve it;
• Send you information about our services where you have requested it or where we are otherwise permitted to do so, and
• Comply with legal obligations and enforce our terms.

Where the GDPR applies, we rely on the following legal bases: your consent (for example, for non-essential cookies and marketing messages), our legitimate interests (operating and improving our site and business), performance of a contract or taking steps at your request before entering into one, and compliance with legal obligations. Under PIPEDA we rely on your consent, which may be express or implied depending on the sensitivity of the information and the context.

3. Cookies and Analytics

We use the following third-party services that may set cookies or collect information through our site:

Service	Purpose
Google Tag Manager	Manages the tags and scripts that run on our site.
PostHog	Product and web analytics to understand site usage and improve the experience.
Calendly	Scheduling calls and consultations.
Tally	Hosting and processing our contact/enquiry form.

Most browsers let you refuse or delete cookies through their settings. Disabling cookies may affect how parts of the site function. Where required by law, we will ask for your consent before setting non-essential cookies.

4. How We Share Information

We do not sell your personal information. We share it only in these circumstances:

• Service providers. With vendors who process information on our behalf to run our website and business (for example, hosting, analytics, scheduling, form processing, and email providers), under agreements that require them to protect the information.
• Legal and safety reasons. When required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of Pipeline Factory, our clients, or others.
• Business transfers. In connection with a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction.

5. International Transfers

We are based in Canada and use service providers located in Canada, the United States, and other countries. As a result, your personal information may be stored and processed outside your province or country, where data protection laws may differ from those in your jurisdiction. Where required, we take steps to ensure appropriate safeguards are in place for such transfers.

6. Data Retention

We keep personal information only for as long as necessary to fulfil the purposes described in this policy, including to respond to your enquiries, maintain business records, and comply with legal obligations. When information is no longer needed, we delete or anonymise it.

7. Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information:

• Access the personal information we hold about you and request a copy;
• Request correction of inaccurate or incomplete information;
• Request deletion of your personal information;
• Withdraw consent where we rely on it (this will not affect processing already carried out);
• Object to or restrict certain processing, and request portability of your information (where the GDPR applies), and
• Opt out of the "sale" or "sharing" of personal information and not be discriminated against for exercising your rights (where the CCPA/CPRA applies). We do not sell personal information.

To exercise any of these rights, contact us at matt@pipelinefactory.co. We will respond within the timeframes required by applicable law. You may also unsubscribe from marketing emails at any time using the link in the email.

If you are in Canada and have a concern we cannot resolve, you may contact the Office of the Privacy Commissioner of Canada. If you are in the EU/UK, you may lodge a complaint with your local data protection authority.

8. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, theft, and unauthorised access, use, or disclosure. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

9. Children's Privacy

Our website and services are intended for businesses and are not directed to children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it.

10. Third-Party Links

Our site may link to third-party websites and services that we do not control. This Privacy Policy does not apply to those sites, and we encourage you to review their privacy policies.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Material changes may be communicated through the website. Your continued use of the site after changes take effect constitutes acceptance of the updated policy.

12. Contact Us

If you have questions or requests about this Privacy Policy or your personal information, contact us at:

Pipeline Factory
Ontario, Canada
Email: matt@pipelinefactory.co